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Thursday, June 30, 2011

Insurance direct mailing techniques destroy TV advertising

People are direct mailing techniques, email today from insurance and bombarded TV advertising. However, a technique to mass is to gain exposure, although important direct response making sales. Here are 15 reasons why insurance direct-mailing destroyed television ad results.


50% of TV viewing, you watch out for show, and not directly call in buy people have made. They appear for branding. Implant of their brand in the head, so the next time you a product like that, who buy it are a being in the tv advertising.


DIRECT MAIL advertising is for SOFORTMAßNAHMEN


1. Not every display television enjoys the show to be interrupted without their control. With insurance direct mail advertising decides your prospects as the most convenient time for him.


2. TV advertising cover a wide range that visually stimulate senses and get you questions, who made this piece of junk.


3. The production costs for all TV viewing are extremely expensive and often outrageous.


4 Ads are television with a few exceptions for the benefit of society, and rarely, to show the capabilities of your sales agents.


5. Position aligned. Map with direct mail sales you control the exact locality or region to which your message.


6. A TV spot must often well over a month to produce a negative time interval. Mail advertising can be changed immediately and sends the modified message immediately.


7. Check the cost. A total of 5,000 quality prospects can get your insurance mailing message for under $2,500 in total. This could be 50 to 100 people with an interest in your product purchase pass.


(8) It is a rarity for a TV spot to show a direct practical source set directly in contact with a live staff.


9. In the television, you are always guess that your ad reaches the correct gender, income level and age group for the product.


10. Use of insurance direct marketing techniques, to refine your prospects can accurate demographic, geographical and financial data.


11. Direct mail ads offer both call the direct telephone number, and often have a e-Mail address not the distribution company, but the sales department or sales person.


12. Mail view can you determine, to about the height of the Vista asks you get before you spend advertising budget.


13. Time your television viewing is not uncommon for 6 competitors to advertise a similar product.


14. The TV program the, which I see you suitable for the family, but some of which is the subject of today's commercials more adult... Their TV ad could just before one of these.


15. You can advertising respondents quickly on direct mail with an appointment or a sales follow-up.


Since sales are the NAME of the game can you see the great advantage of this direct mail insurance has to have TV commercials. Many big names in TV advertisers like GEICO colonial Penn and United Healthcare also millions and millions on direct mail advertising spend, like them, that knowledge is where their actual individual sales will be.


Well published author, loves Don Yerke on what you do not know, or what else dares nobody to focus print. To tell it like it is.


Pay attention to his new paperback on Amazon's debut early this summer. It is loaded information marketing and recruitment with great insurance.



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