Postcards are excellent direct marketing vehicles. Due to the short format, they are not the big close sales, but they are awesome at rinse people who are interested in are generating requests and make your phone ring with very warm prospects.
One of the biggest advantages of the direct mail marketing campaigns is so suspect to highly qualified targeted to customers and prospects can be current and past. Postcards can be sent with precision to a highly specialized mailing list. Because postcards so selectively a target group, in contrast to the most advertising can send media such as newspapers, magazines, trade shows, radio and TV, there is no wasted advertising costs.
Direct marketing campaigns with postcards are as postcards are cheap to print, address and low cost. A very aggressive marketing campaign - including sending a postcard all two weeks for a full year - is only $13. The postcard, printing, mail shop (Inkjetting the address and sort zip sequence), and postage costs cover these costs.
All direct mail formats, postcards are the easiest way to handle - no folding, stuffing, tab, paste of - only address and e-Mail. And postcards make your phone ring by using the age old marketing directly criteria the right headline, clever copywriting, bright graphics and a compelling offer with a solid call to action: "pick up only the phone and call now for this free offer!"
I mentioned you need a great offer the phone ring, properly to make? Here are 15 suggestions...
Remember, the goal of marketing postcard is not Direktsendung campaign in General, to sell something - it is only the reader view and your telephone ring to make. So make your plans sound great and make "calling information" sound so enticing and just reached the reader only natural for the phone. Here are some offers the phone ring was to make specifically for the insurance industry. In the field of insurance? Some of these change and they work for you!
? are new coverage from our Office and our new line of the provider. Call now and receive our free brochure on...
New LTCI at discount rates.
New: Low-cost travellers insurance.
? new types of policies available... Call you now find at the very different types of policies, you can now...
New: Waiver.
Now: The new tractor insurance
New: Half-year policy - why buy a whole year... If you need,
? free upgrade. As our provider switch, some provide extended coverage new directives for the same price. Call and see whether you upgrade for free! Call now and...
? new lower prices: Some prices rise, some just below go. Call us for our free list of cost-cutting...
? new discount insurance companies. Our new offer "No Frills" provider now ultra low-cost simple cover. Call now to see whether you are for qualify...
? FREE Policy Review. (Make this offer, or "on special request." a wonderful twice per year) Call us for a...
? new products are available in the car, life, health, LTC, and business protection. Call now for...
? our new providers offer better prices, policies, and reporting. Call now for...
? more protection, less costs. Selected cover. Call now for...
? thank you for your business
? thanks for your recommendations
? free quotes. To quote us a pleasure.
? immediate coverage - immediate bond. Why wait? If you are in a hurry and our agents need coverage
? immediate quotes for the most reports to your request!
? free lunch. Yes, we're buying! You call for...
? free booklet! "11 Ways to save on your insurance!" "How to for questions and get a lower price!"
? free analysis! Let me look on your policy portfolio, and I show you where you can save money. Get rid of lousy coverage that you do not need.
? to reduce the risk: Call us quotation marks first for all of your insurance.
Thursday, June 16, 2011
Insurance marketing with postcards - 15 top postcard in direct-mail offers
2:55 PM
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